[Case 02]
Generated a 32% growth in active users in 1 month
NetBerry Network
NetBerry by Dimitri Law
Create Your Artist Profile, Submit News and Purchase Promos
[Project Overview]
• The platform struggled with a 24% abandonment rate during onboarding. Users found the site unappealing and hard to navigate.
• Redesign the website using Branding Assets.
• Provide assets used to redesign on handoff.
[Problem Statement]
As a user, I want to be able to feel like this site is legit, appealing and easy to sign-up and or login and use.
[Industry]
NetBerry Network
[My Role]
Freelance UX/UI Designer & Videographer
[Platforms]
Desktop & Mobile Web
[Timeline]
June 2022-July 2022
[Outcome]
Generated a 32% growth in active users in 1 month and a 28% growth in user registrations.
Compiled a promotion motion graphic animation video for promo.
Redesigned the initial design of the website to its respective branding.
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